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[SWEETS CAFE D&3] Niihama cafe is trending! A popular sweets shop known for strawberry shortcake and cheesecake.
Niihama
Gourmet

[SWEETS CAFE D&3] Niihama cafe is trending! A popular sweets shop known for strawberry shortcake and cheesecake.

Introducing "SWEETS CAFE D&3", a trending cafe in Niihama. It's a perfect sweets shop for those with a sweet tooth, offering delights like fluffy sponge strawberry shortcake and rich, moist cheesecake.

【Unagiya】If you want to eat eel in Imabari City, this is the place! Exquisite Unaju from a long-established eel restaurant
Imabari
Gourmet

【Unagiya】If you want to eat eel in Imabari City, this is the place! Exquisite Unaju from a long-established eel restaurant

If you want to enjoy an eel lunch in Imabari City, Ehime Prefecture, head to the long-established restaurant "Unagiya". The exquisite unaju, with its plump, fragrant eel intertwined with sweet and savory sauce, is highly recommended for anyone looking for delicious eel in Imabari.

Long lines in Matsuyama! What kind of shop is 'Pan Stage Mary'?
Matsuyama
Gourmet

Long lines in Matsuyama! What kind of shop is 'Pan Stage Mary'?

【Matsuyama】'Pan Stage Mary', a popular bakery with long lines. Their famous curry bread, packed with generous chunks of meat, is a must-try! With a welcome free coffee service, eat-in space, and a kids' play area, it's the perfect spot for a weekend breakfast or lunch with children.

[Shimanami Kaido - Oshima Lunch] Exquisite! Enjoy a seafood rice bowl with '10 Knot Sea Bream' at Noshima Suigun Restaurant
Shimanami
Gourmet

[Shimanami Kaido - Oshima Lunch] Exquisite! Enjoy a seafood rice bowl with '10 Knot Sea Bream' at Noshima Suigun Restaurant

When driving along the Shimanami Kaido, you absolutely can't miss the fresh seafood from the Seto Inland Sea, can you! This time, we will introduce the exquisite seafood lunch at the popular spot **"Noshima Suigun (Suigun Restaurant)"**, located on "Oshima" in Imabari City, Ehime Prefecture, which is also famous for its powerful tidal current experience.

Spectacular Seto Inland Sea Views and Excellent Hamburgers! 'Umiiro', a Cafe with Premium Ocean View Seats
Imabari
Gourmet

Spectacular Seto Inland Sea Views and Excellent Hamburgers! 'Umiiro', a Cafe with Premium Ocean View Seats

As you drive along the coast in Kikuma-cho, Imabari City, a truly delightful location appears. The moment you open your car door, the sea breeze and sound of waves rush in – that's the prime seating at 'Umiiro', a cafe with a spectacular view. From the cafe's windows and terrace seats, the panoramic view of […]

[Exquisite Curry with Melting Wagyu] Finding 'The Bliss of Eating in Silence' in Imabari
Imabari
Gourmet

[Exquisite Curry with Melting Wagyu] Finding 'The Bliss of Eating in Silence' in Imabari

A hidden gem cafe, 'Cafe Slack cats', tucked right behind Imabari Shipbuilding. It's a blissful escape for solo visitors, a "superb space to be left alone" where you can silently savor melt-in-your-mouth wagyu spice curry, undisturbed by anyone.

Luxurious Chicken from a Famous Yakitori Shop. Finding the Ultimate No-Compromise Lunch in Ikata: 'Restaurant Cafe in the NEWPORT'
Ikata Town
Gourmet

Luxurious Chicken from a Famous Yakitori Shop. Finding the Ultimate No-Compromise Lunch in Ikata: 'Restaurant Cafe in the NEWPORT'

Word-of-mouth raves about their 'exquisite Chicken Nanban'! Located in Ikata-cho, Ehime Prefecture, 'NEWPORT' is a luxurious cafe where you can casually enjoy seasonal fish hand-picked by the owner from the market, and 'carefully selected domestic chicken' just like their popular sister restaurants, all for lunch. With a modern space that welcomes strollers, your next outing lunch is definitely here!

Miraculous Sweetness Baked by Stone Professionals! Ultimate Stone-Roasted Sweet Potatoes and Sweets at 'Imogen -imogen-'
Imabari
Gourmet

Miraculous Sweetness Baked by Stone Professionals! Ultimate Stone-Roasted Sweet Potatoes and Sweets at 'Imogen -imogen-'

What if a 'stonemason' who makes gravestones earnestly baked sweet potatoes using stones from their main business? This true story, straight out of a comic book, is 'Imogen' (Imogen) in Imabari City. We highly recommend it to those who think, 'It's just baked sweet potatoes, right?' You're in for a delightful surprise! […]

Latest: Top 7 Gourmet Picks on Omishima, the Island of Gods | A Complete Guide from Scenic Cafes to Artisan Lunches
Shimanami
Gourmet

Latest: Top 7 Gourmet Picks on Omishima, the Island of Gods | A Complete Guide from Scenic Cafes to Artisan Lunches

Nestled almost in the center of the Shimanami Kaido, 'Omishima' has been revered as the 'Island of Gods' since ancient times, home to Japan's grand protector shrine, Oyamazumi Shrine. Today, this sacred island is evolving into Ehime's hottest gourmet destination! Experience abundant citrus and fresh seafood nurtured by its rich nature […]

7 Best Cafes in Matsuyama City (Latest for 2026)! Stylish Spots Handpicked by Locals
Matsuyama
Gourmet

7 Best Cafes in Matsuyama City (Latest for 2026)! Stylish Spots Handpicked by Locals

Matsuyama City, Ehime Prefecture, is a sophisticated urban haven filled with the aroma of freshly roasted coffee. Here, a rich and diverse cafe culture flourishes, from charming old-school kissaten to trendy Korean-style cafes buzzing on social media. Perfect for a well-deserved weekend dessert or a leisurely lunch chat with friends […]

[Kumafuku] All-you-can-eat eggs! The ultimate TKG experience at an egg specialty shop in Shikokuchuo City, Ehime.
Shikokuchuo
Gourmet

[Kumafuku] All-you-can-eat eggs! The ultimate TKG experience at an egg specialty shop in Shikokuchuo City, Ehime.

Located along Route 11 in Shikokuchuo City, Ehime Prefecture, 'Kumafuku' is truly a paradise for egg lovers! Here, you can enjoy as many fresh eggs delivered daily from their own poultry farm as you like. The signature 'Tamago Kake Gohan (TKG) set' […]

[Latest] Iyotetsu Takashimaya Event Guide | Information on events to enjoy Ehime's seasonal delights
Matsuyama
Gourmet

[Latest] Iyotetsu Takashimaya Event Guide | Information on events to enjoy Ehime's seasonal delights

Directly connected to Matsuyama City Station in the heart of Matsuyama, 'Iyotetsu Takashimaya' hosts a thrilling array of attractive events throughout the year, from delicious Ehime specialties to product exhibitions from all over Japan. Discover seasonal fruits delivered by local producers, exquisite craftsmanship from artisans […]

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